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Microsoft Featured Partner sponsorships

Grow your business with Microsoft event sponsorship


Sponsoring a Microsoft event gives you a powerful platform on which to connect with high-value audiences from around the world, growing your business and supporting your goals to make a lasting impact.


Why sponsor a Microsoft event?

Impact by the numbers


Gain high-impact visibility, connect with curated audiences, and drive tangible business outcomes:

  • Engage with technologists, senior executives, key decision-makers, and other Microsoft partners.
  • Align your brand with Microsoft innovation in commercial cloud and AI.
  • Create new relationships, demonstrate thought leadership, and showcase your products.
Image 6: Person being interviewed for a video broadcast

90%

of attendees found Featured Partner sessions valuable1

745K

have registered for Microsoft flagship events in-person and digitally2

88%

of attendees found Microsoft events valuable3

“Attending a Microsoft event is unlike anything else—the energy, the connections, and the conversations turn into real business opportunities.”

Featured Partner, Microsoft Ignite 2024

Drive business impact

Each event offers unique, tailored engagement experiences. Explore all Microsoft events.

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Microsoft Build

May 19-22, 2025

Connect with developers shaping the future of technology.

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Microsoft AI Tour

Sept 2025 – June 2026

Engage with senior executives and technologists in one-day, global events.

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Microsoft Ignite

Nov 17-22, 2025

Reach technologists, senior executives, and partner business leaders at our biggest event.

What sponsorship looks like


As a Featured Partner, your brand plays a major role in the event experience:

  • Showcase your products and solutions through in-person sessions and content that are broadcast globally.
  • Engage with your audience directly and collect leads through an expo space.
  • Boost brand visibility with high-traffic signage and engagement experiences.
  • Reach a wide audience before, during, and after the event with an ongoing digital presence.
  • Be part of exclusive brand activations including receptions, specialty food and beverage, and swag programs.
Image 6: Person being interviewed for a video broadcast

Become a Featured Partner today

Tell your story, build your audience, and create lasting business impact.

1Microsoft Ignite 2024 session surveys

2Registration data from Microsoft Build 2024, Microsoft Ignite 2024, Microsoft AI Tour 2024-2025, Microsoft Build 2025

3Post-event survey from Microsoft Build 2024, Microsoft Ignite 2024, Microsoft AI Tour 2024-2025